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Nissan https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1425066165543-AWQ0I6XEONTO4KPZ52XL/nissan_redesign_VLP_NOYEAR.jpg Nissan NissanUSA.com https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1425066164930-62JAPSL9WA1PUXI92XM8/nissan_redesign_Cube_NOYEAR.jpg Nissan NissanUSA.com https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1425066165104-Z3KVKPBMLC9K7APABRDJ/nissan_redesign_Key_Features_NOYEAR.jpg Nissan NissanUSA.com https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1425066164497-UXZFWRAYH1YQQI906VMK/nissan_redesign_configNOYEAR.jpg Nissan NissanUSA.com https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1425066362392-FOTVNIQNQ224T1V1KAHN/nissan_redesign_SAV.jpg Nissan NissanUSA.com https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1400716357058-806ZYV41QRKEB4UYV45M/0_shift_HEROS_BLADE1.png Nissan - Nissan SHIFT_2.0 Campaign Campaign landing page. The SHIFT_2.0 campaign announced five new vehicles that were all coming to market. https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1400715881872-NFJBKH344YFO34A4963Q/0_shift_HEROS_BLADE2.png Nissan - Nissan SHIFT_2.0 Campaign A different host for each vehicle section tells product attribute stories while the environment animates to construct each video story. https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1400734117208-UTQCQCD68JII8U6JRQT9/0_suyx_1.jpg Nissan - Nissan Xterra "Show Us Your X" Campaign One of the first UGC (User Generated Content) campaigns, Show Us Your X invited the consumer to share their images that reflected the spirit of the Xterra. https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1400734118833-V26KQ8QPQSB8EJST0VSP/0_suyx_Interior_BLADE.png Nissan - Nissan Xterra "Show Us Your X" Campaign One of the first UGC (User Generated Content) campaigns, Show Us Your X invited the consumer to share their images that reflected the spirit of the Xterra. https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1400715878419-35Z6RHO50FRZSEYEUBCP/0_Enthusiast_HEROS_BLADE.png Nissan - Nissan Brand Campaign The Nissan Enthusiast brand campaign offered a look inside one of the studios where the vehicles are designs, and an introduction to the designers. http://www.davemcclain.com/resume daily 0.75 2020-03-11 https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1402805675490-C39CKE8YS445QWWN7L0U/spacer.gif Resume https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1400284678969-YT07KTELAH1DWM5F17EI/logo_board.png Resume http://www.davemcclain.com/recommendations/recco6 daily 0.75 2014-05-27 http://www.davemcclain.com/recommendations/recco5 daily 0.75 2014-05-27 http://www.davemcclain.com/recommendations/recco2 daily 0.75 2014-05-27 http://www.davemcclain.com/recommendations/recco3 daily 0.75 2014-05-27 http://www.davemcclain.com/casestudies/samsung daily 0.75 2016-05-09 https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1462761629097-SD945FCWW52PTGU5UH0B/00_HYUNDAI_header.png Samsung https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1425341261459-VSFVPX3D9QO7WDB7LEET/00_SXSW_Phone_single.png Samsung Custom App for Loyalty Program at SXSW. Samsung users could unlock 11 prizes throughout Austin. https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1425341273833-A836IU0EI4H0A6YO85RB/00_SXSW_Phones.png Samsung Custom App for Loyalty Program at SXSW. Samsung users could unlock 11 prizes throughout Austin. https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1425341722739-H16GP29XNFSHOVY86RYJ/00_SXSW_FB.jpg Samsung The SXSW program was promoted across Samsung's social media channels. https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1425341280402-5HH0GY1WON9GOBDHL048/00_SXSW_Twitter.jpg Samsung The SXSW program was promoted across Samsung's social media channels. https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1425341255825-YQKFW201FF35CVMFB1FC/00_SXSW_collage.png Samsung The SXSW program culminated with a free, private concert by Prince for Samsung users that unlocked all 11 rewards. 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Jaguar EliteCare (Best-in-class warranty) https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1452066470564-E6LPCC56K4ML9HM6TZWE/Jaguar_EliteCare_Range.jpg Jaguar - Jaguar EliteCare (Best-in-class warranty) https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1452066690950-SVBCKB7YCNN9CXGII1EB/Jaguar_EliteCare_XF.jpg Jaguar - Jaguar EliteCare (Best-in-class warranty) https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1461648969254-84GB9JV7VBUHFIYH5PIC/Spotify_skin.jpg Jaguar https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1461648977219-YTN4FI1VGZ65QJ2CZGHB/RollingStone_PageSkin.jpg Jaguar https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1461649736114-V06G2LTIK1A3JCJLQ6P7/ESPN_Jaguar_skin.jpg Jaguar https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1462759872403-4A96R4X4935D19SRR2CE/Jaguar_EliteCare_ContentThrillist.jpg Jaguar http://www.davemcclain.com/casestudies/hyundai daily 0.75 2016-05-09 https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1462760366845-0PUL1YYQ1PGUX85PSOYA/00_Hyundai_header.png Hyundai https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1462770516386-KS5HKSO3BZAQHY1WPE2U/DD2031_MYO_Start.png Hyundai https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1462770519667-WBXJJURZXMLX1OKE7QHP/DD2031_MYO1.png Hyundai https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1462770527863-SE6LHMFXMGG1OO7OD1YI/DD2031_MYO2.png Hyundai https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1462770526285-GTI97THRC8HVS9JKLUYC/DD2031_MYO3.png Hyundai https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1462770506255-90QEYTRUYW15L9NYLKKP/DD2031_FB.png Hyundai https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1462770548283-2PX6HD1K67S2XTC6NF47/DD2031_Twitter.png Hyundai https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1462770530368-T0KYBF8YJG6E7LM6PZHB/DD2031_Tweet.png Hyundai https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1462770508125-9YQTNPRXFTLRLYQ1VRCG/DD2031_Instagram.png Hyundai https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1462772281621-YD0W1VHLH6UYVJUE6M3G/Hyundai_SBSweeps_Login.png Hyundai https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/1462772281750-N38TZXLTD5IC8CS4NOHE/Hyundai_SBSweeps_EnterCode.png Hyundai http://www.davemcclain.com/read-me-forte daily 0.75 2025-05-06 https://images.squarespace-cdn.com/content/v1/51e6b9c9e4b050adffbe392c/1377616053602-SMX7MP0YBIW91I0BIW2R/MECO+%2820130827%29.jpg Read Me https://images.squarespace-cdn.com/content/v1/51e6b9c9e4b050adffbe392c/1377616058866-XDBA3BE26TPEK3SCRT9J/Screen+Shot+2013-08-27+at+11.06.39+AM.jpg Read Me http://www.davemcclain.com/icarusrising daily 0.75 2026-02-22 https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/d37d26e2-0dba-40d1-a6c2-47da3b63cc35/ICARUS+RISING_cover_v1.png Icarus Rising by Dave McClain https://images.squarespace-cdn.com/content/v1/5361d375e4b00f49de2ab983/90d4bbd2-cb6d-4ed5-a3f6-b3ff15a049d7/GHINI_render_v1b.png Icarus Rising by Dave McClain - Make it stand out Whatever it is, the way you tell your story online can make all the difference.